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DO’s and DON’Ts of Tradeshow Attendance

Posted by Michael Stoeck on Nov 27, 2013 9:44:51 AM

My first time exhibiting at a tradeshow was in 1993.  I’ve seen quite a bit over the years and developed a list of DO’s and DON’Ts of tradeshow attendance that will lead to meaningful conversations where solutions are discussed.  When discussing shows, I’m going to skip my thoughts on which shoes to wear, breakfast to eat, map planning etc.  They aren’t that interesting and you’re already smarter than that.

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